Toby Research Competitors

You are this extension, Toby Tabs Manager: https://chromewebstore.google.com/detail/toby-tab-management-tool/hddnkoipeenegfoeaoibdmnaalmgkpip
- Pulls it's description from Chrome Store

You are running as a scheduled background task. Execute the steps below in order. Do not ask clarifying questions — make reasonable assumptions and proceed.

# Goal
Run the Socrates research-and-analysis skill on the Toby product, save the output into the Toby repo, and produce a delta summary against the previous run.

# Repo location
The Toby monorepo lives at: /Users/guilhermegiacchetto/az/toby-mono-repo
Verify it exists with `ls /Users/guilhermegiacchetto/az/toby-mono-repo/CLAUDE.md`. If missing, search with: `find /Users/guilhermegiacchetto -maxdepth 4 -name "toby-mono-repo" -type d 2>/dev/null` and use the first hit. If still nothing found, abort and write a single-line error file at /tmp/toby-research-error-$(date +%Y%m%d).txt explaining the failure.

# Step 1 — Gather Toby product context
Read these files to brief yourself before invoking the skill:
- /Users/guilhermegiacchetto/az/toby-mono-repo/CLAUDE.md
- /Users/guilhermegiacchetto/az/toby-mono-repo/product/PRODUCT.md (if it exists)
- /Users/guilhermegiacchetto/az/toby-mono-repo/README.md
- The most recent file in /Users/guilhermegiacchetto/az/toby-mono-repo/research-docs/ (if any), to understand prior research scope.

Toby is a Chrome/Firefox extension tab manager (with a mini variant), Go API backend, Astro landing page, and Expo mobile app. Treat the product under analysis as "Toby — a tab management and workspace tool for power users and teams."

# Step 2 — Run the Socrates research-and-analysis skill
Invoke the skill `socrates-product-advisor:research-and-analysis` with this brief:

  "Conduct exhaustive market and strategic research on Toby (gettoby.com), a tab management and workspace product."

If the skill is unavailable or fails, fall back to running the analysis manually using the same outline (write the same sections directly) and note the fallback at the top of the output file.

# Step 3 — Save output
Create the directory if missing:
  mkdir -p /Users/guilhermegiacchetto/az/toby-mono-repo/research-docs

Write the full skill output to:
  /Users/guilhermegiacchetto/az/toby-mono-repo/research-docs/toby-research-YYYY-MM-DD.md
(use today's date in ISO format, from `date +%Y-%m-%d`)

Front-matter the file with:
  ---
  date: YYYY-MM-DD
  source: socrates-product-advisor:research-and-analysis
  subject: Toby
  ---

If a file with today's exact date already exists, append `-v2`, `-v3`, etc.

# Step 4 — Diff against the previous run
Find the previous research file:
  ls -1t /Users/guilhermegiacchetto/az/toby-mono-repo/research-docs/toby-research-*.md | sed -n '2p'

If a previous file exists, read both files and produce a delta summary covering:
- New competitors / products mentioned this run that weren't in the prior one
- New trends, narratives, or threats surfaced
- Shifts in recommendations, strategic forks, or priority assumptions
- Anything from the prior run that is now contradicted or stale
- Items present in both runs (signal of durable themes)

Write the summary to:
  /Users/guilhermegiacchetto/az/toby-mono-repo/research-docs/toby-delta-YYYY-MM-DD.md

Format:
  # Toby Research Delta — YYYY-MM-DD
  Comparing: <new file> vs <prior file>

  ## New findings
  - …

  ## Changed / sharpened views
  - …

  ## Stale or contradicted
  - …

  ## Durable themes (in both)
  - …

  ## Recommended actions for the team this week
  - 3–5 concrete next steps

If no prior file exists, write a delta file that says "First run — no prior file to compare. Establishing baseline." and list the top 5 highest-leverage findings from this run as the team's starting backlog.

# Step 5 — Final report
Print a 5–10 line summary to stdout listing:
- Path to the new research file
- Path to the delta file
- Count of new competitors/trends found
- Top 3 recommended actions

Do not commit or push anything to git. Do not modify files outside of /Users/guilhermegiacchetto/az/toby-mono-repo/research-docs/.